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‘IKEA in Australia: Local Profile’ contains details on IKEA’s local operations, covering its market share (as well as that of its key competitors) and its latest approaches and strategies. It also provides details on historical developments in the country and latest news, events, key employees and key competitors. http://www.bharatbook.com/detail.asp?id=219442&rt=IKEA-in-Australia-Local-Profile.html

Summary
‘IKEA in Australia: Local Profile’ is a comprehensive report covering the company’s local operations. It also includes key financial and operational performance details of the company. In addition, the report presents the strategy of the company, market share and investment plans of the key players in the market.
The report provides readers with an understanding of the company, insight into its latest approaches and a clear picture of its market situation vis-a-vis competitors. market research

Scope
The report identifies and presents key information of IKEA in Australia. In addition, it gives the description of the local operations as well as news and events of the company.

Key points covered in the reports are:
• Store Formats
• Private Labels
• Financial and Operational Performance
• Key Employee Biographies
• Market Share of Key Players in Various Formats
• Investment Plan of Key Competitors

Reasons To Buy
• This report is completely focused on IKEA’s operations and its performance in Australia.
• It provides details across a range of topics, including private labels, formats it operates, company strategy and latest developments.
• The report also provides essential context on the company’s competitive position by providing insight into the competitive environment and performance of the company relative to its rivals.

Key Highlights
IKEA Australia (IKEA) is a home furnishing retailer. It commenced its Australian operations in 1975 with a store in Sydney. The company offers a diverse range of product categories such as home furniture, textiles, storage products, outdoor products and kitchen appliances. The company plans to invest AUD600 million over 2010–2020 towards new store openings and plans to build eight stores by 2015.

List of Tables
Table 1: IKEA Australia, Key Facts
Table 2: IKEA Australia, Key Employees
Table 3: IKEA Australia, Key Employee Biographies
Table 4: Main Home Furnishing Retailers in Australia
Table 5: Market Share of Main Home Furnishing Retailers in Australia (%), 2010

List of Figures
Figure 1: IKEA Australia – Revenues (US$ Million), 2006–2010
Figure 2: IKEA Australia – Store Count, 2006–2010
Figure 3: IKEA Australia – Sales per Store (US$ Million), 2006–2010
Figure 4: IKEA Australia – Sales per square meters (US$), 2006–2010
Figure 5: Market Share of Main Home Furnishing Retailers in Australia (%), 2010

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