Bharat Book Bureau

The report titled “The US Car Rental Market Outlook to 2015 – Evolving Travelers’ Profile” provides a comprehensive analysis on various aspects of car rental industry such as market size of overall car rental industry, on-airport and off-airport segment, online car rental segment on the basis of revenue and cars in services, market segmentation, competitive landscape of the major players operating in the country. The report also entails the SWOT analysis of major car rental players in the US.

The future projections are presented along with the cause and effect relationship between the market and several industry and macro-economic indicators providing an insight on the prospects in the US car rental market. Business Research

The car rental market in the US is a mature market which was valued at USD ~ million with ~ million cars in service in 2010. The market has consolidated over the period with a wave of several mergers and acquisitions which has strengthened the position of few players and has created complexities for the new entrants due to high initial costs and reduced economies of scale. The US car rental market is predominantly dependent on the behavior of the travelers. Total visitors using car rental services has risen
from ~ thousand in 2005 to ~ thousand in 2010 propelling the growth of the US car rental market.

The US car rental industry generates a major share of its revenue from the on-airport segment of the market. The on-airport market in 2010 has showcased signs of recovery with the rise in air travel leading to an increase in the market share to ~% and market size of USD ~ million. On the other hand, off-airport market segment which constituted rest ~% of the total US car rental market revenue in 2010 has witnessed an incline in the market share as compared to ~% in 2005.

The visitors using car rental services in the US has showcased diverse characteristics over the period. The car rental services are usually easily available to all the types of visitors including business, leisure, domestic and overseas in the US, through several companies owned stores or franchise of several car rental agencies across the country. The concept of online booking has been rapidly changing the course of the business of the US car rental industry. This concept of e-booking or online booking of rental cars have provided the travelers an advantage to plan and book their cars in much quicker and easier way. In 2010, the online car rental users have increased to ~ million from ~ million users in 2005 underscoring the gaining popularity of online medium for car rental reservations.

The US car rental industry has been predominantly held by 4 major players such as Enterprise-Rent-A-Car, Hertz Global Holdings, Avis Budget Group and Dollar Thrifty Automotive Group. These major players share approximately ~% of the total US car rental market revenue. Enterprise Rent-A-Car with revenue of USD ~ million in 2010 has dominated the market for rental cars in the US with the share of ~%.

For more information kindly visit :
The US Car Rental Market Outlook to 2015 – Evolving Travelers’ Profile


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