Bharat Book Bureau

Archives for KOLs

It’s difficult to quantify. Its role constantly changes. And despite all efforts to gain transparency, the field of medical science liaison (MSL) remains an elusive—seemingly immeasurable—yet undeniable value-added role in the pharmaceutical industry. http://www.bharatbook.com/market-research-reports/healthcare-market-research-report/msl-kol-engagement-measuring-success.html In this latest report, FirstWord Dossier tackles the intangible nature of MSL work to describe not only the obstacles to identifying… » read more

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The symbiotic relationship between key opinion leaders (KOLs) and the pharmaceutical industry is dynamic and ever-changing. But while the industry knows what it wants from KOLs, what do KOLs need from the industry? http://www.bharatbook.com/market-research-reports/healthcare-market-research-report/interacting-with-oncology-kols-fulfilling-unmet-needs.html In a fascinating new premium series, FirstWord digs into the mindset of leading KOLs from around the world to offer the… » read more

Posted by bharatbook