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The Changing MSL Role: Proving Value through Performance Measurement (PH 115) report ( http://www.bharatbook.com/detail.asp?id=77306&rt=The-Changing-MSL-Role-Proving-Value-through-Performance-Measurement.html ) assesses that In the past, medical science liaisons (MSLs) served a traditional role as scientific support to sales. But market realities, including fewer drug approvals and increasing regulatory demands, have led companies to put a premium on building productive relationships… » read more

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